Browsing by Author Munirah Mahshar

Showing results 1 to 20 of 20
Issue DateTitleAuthor(s)
Sep-2020Adventure tourism: A study of Tunku Abdul Rahman Park, SabahHashim, N.A.A.N. ; Fatt, B.S. ; Mohtar, T. ; Awang, Z. ; Omar, R.N.R. ; Zain, E.N.M. ; Mahshar M. ; Nasir, M.J. 
2021Do Service Quality, Price, and Comfort Affect Consumer Satisfaction: The Study of Ride-Hailing Services in MalaysiaWan Farha Wan Zulkiffli ; Nik Alif Amri Nik Hashim ; Munirah Manshar ; Derweanna Bah Simpong ; Nur Izzati Mohamad Anuar ; Mohd Zulkifli Muhammad ; Nur Dalila Yusoff 
2020Does Online Review Variation and Online Review Recommendations Effect Tourist Behaviour? The Instrument validationNor Maizana Mat Nawi ; Nik Alif Amri Nik Hashim ; Zaimatul Awang ; Fadhilahanim Aryani Abdullah ; RAJA OMAR, RAJA NORLIANA ; Tini Maizura Mohtar ; Munirah Mahshar 
2021Does the Innovation Capability and Competency Affect the Innovation Performance of Malaysian’s SMES?Fadhilahanim Aryani Abdullah ; Nik Maheran Nik Muhammad ; NIK ALIF AMRI BIN NIK HASHIM ; Zul Karami Che Musa ; Munirah Mahshar ; Nor Dalila Marican 
2021E-Learning as a Tool for Teaching and Learning in Higher EducationRaja Norliana Raja Omar ; Roslizawati Che Aziz ; Nik Hashim, Nik Alif Amri ; Mohammad Zain, Eni Noreni ; Azmi, Nur Farahiah ; Raja Daud, Raja Rosnah ; Mahshar, Munirah ; Mohd Nasir, Muhammad Jaffri 
May-2021An exploration of the key factors affecting consumer buying behaviour of instant food products: A case study of Kota BharuLiew J.Y. ; Zain N.S.M. ; Hashim D.S. ; Bakar T.H.S.T.A. ; Mahshar M. ; Rosli F. 
May-2021Factors impinging fruit farmers adoption of organic farming practices in Johor, MalaysiaBakar T.H.S.T.A. ; Shukri N.A.S.M. ; Liew J.Y. ; Zakaria S. ; Mahshar M. ; Rosli F. 
2022Factors Influencing Customers Purchase Intention in Online Shopping Among Students at Universiti Malaysia Kelantan, City CampusRaja Rosnah Raja Daud ; Hazrina Hasbolah ; Syamsuriana Sidek ; Fadhilahanim Aryani Abdullah ; Munirah Mahshar ; NURUL AZWA MOHAMED KHADRI ; Nurul Asyikin Abdul Qayyum 
2020Fortifying Small Business Performance Sustainability In The Era of IR 4.0: E-Marketing as a Catalyst of Competitive Advantages and Business PerformanceSyamsuriana Sidek ; M. Mohd Rosli ; Nurul Azwa Mohamed Khadri ; Hazrina Hasbolah ; Mahshar, Munirah ; Nik Mohd Firdaus Nik Zainal Abidin 
2023Galvanizing Digital Marketing Implementation in Small BusinessesSidek, S. ; Hasbolah, H. ; Khadri, N.A.M. ; Mahshar M. ; Abdullah, F. A. ; Isa Yusoff Y.Z.M ; Mohamad, MR 
2020Investigating The Effect of Service Quality on Customer Satisfaction Case Study: Ride-Hailing Service in MalaysiaWan Farha Wan Zulkiffli ; Mahshar, Munirah ; Nik Alif Amri Nik Hashim ; Nur Izzati Mohamad Anuar ; Mohd Zulkifli Muhammad 
2020Kisah 21 Noorlizah Salman - Usahawan Biskut TradisionalNorailis Ab. Wahab ; Munirah Mahshar 
2020Motorsports Tourism: Synergy And ProspectsSyarizal, A. R. ; Norailis Ab. Wahab ; Nurshadira Mohd. Raof ; Raja Rosnah Raja Daud ; Munirah Mahshar 
2023Online Insurance Purchase Intention and Behaviour among Chinese Working AdultsHayat, N. ; Zainol, N.R. ; Abir T. ; Al Mamun A. ; Salameh A.A. ; Mahshar M. 
May-2021Participation towards Agro-Entrepreneur among RISDA rubber smallholders in KelantanRosli F. ; Bakar T.H.S.T.A. ; Azizi T.N.H.B.T.Y. ; Hamzah N.M. ; Young L.J. ; Mahshar M. 
Dec-2020The Role Of Coaches In Identifying And Selecting Talent Through Co-Curricular SportsMahathir Muhamad ; Raja Daud, Raja Rosnah ; Mahshar, Munirah ; Ab.Wahab, Norailis ; Syarizal Bin Abdul Rahim 
2021Special Tax Scheme for Malaysia’s Social Enterprise: An Incentive for Public GoodMOHD SHAHRIL NIZAM MD RADZI ; Syarizal Abdul Rahim ; Noor Raihani Zainol ; Zuhairah Ariff ; Munirah Mahshar ; Raja Rosnah Raja Daud 
30-Dec-2020Travel mobile technology applications and domestic tourist behavior: Analyzing the reliability and validity of instrumentsHashim N.A.A.N. ; Bakar, N. A. ; Remeli, M. R. ; Samengon H. ; RAJA OMAR, RAJA NORLIANA ; Nawi N.M.M. ; Razali N.A.M. ; Mahshar M. 
Mar-2020Validating the Measuring Instrument for the Service Quality, Price and Comfort on Customer Satisfaction Towards Ride Hailing Service in MalaysiaMunirah Mahshar ; Nik Alif Amri Nik Hashim ; Raja Rosnah Raja Daud ; Mohammad Ismail ; Wan Farha Wan Zulkiffli ; Nadzirah Mohd Said ; Lu Man Hong ; Eni Noreni Mohamad Zain 
2022Warisan kasih penyambung legasiMunirah Mahshar