Ecotourism and rural community development

Abstract

This book introduces a wide range of topics related to ecotourism, rural tourism and rural community development within Malaysia and outside of Malaysia. Among the topics include the research paradigm in ecotourism research, ecotourism challenges and its solutions, tourist satisfaction towards ecotourism services, and others. The discussed topics in this book have been theoretically and empirically validated by the authors and provide a meaningful discussion within ecotourism and rural community development areas. This book is timely to recognize ecotourism contributions towards rural community development issues within the selected countries done by the authors