Naeem Hayat
Full Name
Naeem Hayat
Variants
Naeem Hayat
Naeem, H.
Hayat, N.
Hayat, Naeem
Naeem, H.
Hayat, N.
Hayat, Naeem
Email
naeem.h@umk.edu.my
Other emails
Scopus Author ID
Country
Malaysia
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1
0
20
0
false
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2
0
20
0
false
Publications
(Others)
Type
Results 1-4 of 4 (Search time: 0.001 seconds).
| Issue Date | Title | Author(s) | |
|---|---|---|---|
| 1 | 2022 | Sustainable Customer Retention: A Study on Social Media Marketing Activities, Brand Equity and Smartphone Purchase Intention among Generation Y | Nawi, N.B.C. ; Mamun A.A. ; Hayat, N. ; Mohiuddin M. |
| 2 | Jan-2022 | Promoting Sustainable Financial Services Through the Adoption of eWallet Among Malaysian Working Adults | Nawi N.C. ; Al Mamun, A ; Hayat, N. ; Seduram, L |
| 3 | 2-Dec-2020 | Predicting the purchase intention and behaviour towards green skincare products among Malaysian consumers | Mamun A.A. ; Nawi N.C. ; Hayat, N. ; Zainol, N.R.B. |
| 4 | 2020 | Influence Of Social Media Marketing Activities On Customer Equities And Electronic Word Of Mouth | Che Nawi N.B. ; Abdullah Al Mamun ; Siti Nurul Shuhada Deraman ; Kamalrudin, Massila ; My Dieu, Huynh Thi ; Hayat, Naeem |