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Full Name
Naeem Hayat
Variants
Naeem Hayat
Naeem, H.
Hayat, N.
Hayat, Naeem
 
Email
naeem.h@umk.edu.my
 
 
Scopus Author ID
Country
Malaysia
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Publications
(Others)

Refined By:
Author:  Hayat, N.
Date Issued:  2022
Type:  National

Results 1-11 of 11 (Search time: 0.002 seconds).

Issue DateTitleAuthor(s)
12022Sustainable Customer Retention: A Study on Social Media Marketing Activities, Brand Equity and Smartphone Purchase Intention among Generation YNawi, N.B.C. ; Mamun A.A. ; Hayat, N. ; Mohiuddin M. 
22022Sustainable customer retention through social media marketing activities using hybrid SEM-neural network approachYang Q. ; Hayat, N. ; Mamun A.A. ; Makhbul Z.K.M. ; Zainol, N.R. 
3Jan-2022Promoting Sustainable Financial Services Through the Adoption of eWallet Among Malaysian Working AdultsNawi N.C. ; Al Mamun, A ; Hayat, N. ; Seduram, L 
42022Predicting the Mass Adoption of eDoctor Apps During COVID-19 in China Using Hybrid SEM-Neural Network AnalysisYang Q. ; Mamun A.A. ; Hayat, N. ; Md. Salleh M.F. ; Salameh A.A. ; Makhbul Z.K.M. 
52022Predicting the Intention to Pursue Certified Professional Accountancy Qualification Among the Accounting StudentsChi T.K. ; Sin Yi T. ; Al Mamun A. ; Hayat, N. ; Salamah A.A. ; Yang Q. 
62022Predicting the intention to adopt wearable payment devices in China: The use of hybrid SEM-Neural network approachLuyao L. ; Al Mamun A. ; Yang Q. ; Hayat, N. ; Hoque M.E. ; Zainol, N.R. 
7Jun-2022Modelling the mass adoption potential of wearable medical devicesYang Q. ; Al Mamun A. ; Hayat, N. ; Salleh M.F. ; Jingzu G. ; Zainol, N.R. 
8May-2022Modeling the Significance of Sustainability Orientation on the Sustainability Performance of Micro-Enterprises in an Emerging EconomyWan Mustapa W.N.B. ; Hayat, N. ; Fazal S.A. ; Al Mamun A. ; Salameh A.A. ; Zainol, N.R. 
9Jul-2022Modeling the Intention and Adoption of Wearable Fitness Devices: A Study Using SEM-PLS AnalysisYang Q. ; Al Mamun A. ; Hayat, N. ; Jingzu G. ; Hoque M.E. ; Salameh A.A. 
1011-May-2022The Mediating Effect of Innovation in Between Strategic Orientation and Enterprise Performance: Evidence From Malaysian Manufacturing Small-to-Medium-Sized EnterprisesAl Mamun, A ; Hayat, N. ; Fazal, SA ; Salameh, AA ; Zainol, NR ; Makhbul, ZKM 
112022Celebrity Endorsement, Brand Equity, and Green Cosmetics Purchase Intention Among Chinese YouthLili Z. ; Al Mamun A. ; Hayat, N. ; Salamah A.A. ; Yang Q. ; Ali M.H.