Mamun A.A.
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Mamun A.A.
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Publications
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Results 1-4 of 4 (Search time: 0.002 seconds).
| Issue Date | Title | Author(s) | |
|---|---|---|---|
| 1 | 2022 | Sustainable Customer Retention: A Study on Social Media Marketing Activities, Brand Equity and Smartphone Purchase Intention among Generation Y | Nawi, N.B.C. ; Mamun A.A. ; Hayat, N. ; Mohiuddin M. |
| 2 | 2022 | Sustainable customer retention through social media marketing activities using hybrid SEM-neural network approach | Yang Q. ; Hayat, N. ; Mamun A.A. ; Makhbul Z.K.M. ; Zainol, N.R. |
| 3 | 2022 | Predicting the Mass Adoption of eDoctor Apps During COVID-19 in China Using Hybrid SEM-Neural Network Analysis | Yang Q. ; Mamun A.A. ; Hayat, N. ; Md. Salleh M.F. ; Salameh A.A. ; Makhbul Z.K.M. |
| 4 | 2021 | Motivation towards adoption of internet of things (Iot) services in retailing among malaysian youth | Nawi, N.B.C. ; Mamun A.A. ; Isa Yusoff Y.Z.M ; Salameh A.A. ; Muhammad, M. Z. ; Hayat, N. |