Abdullah Al Mamun
![A preview Abdullah.jpg picture Abdullah.jpg picture](/cris/rp/fileservice/rp00007/70/?filename=Abdullah.jpg)
Full Name
Abdullah Al Mamun
Email
abdullah@umk.edu.my
ORCID
Biography
Abdullah Al Mamun completed MBA and PhD from Multimedia University, Malaysia in 2007 and 2012 respectively. He is working as Senior Lecturer, Faculty of Entrepreneurship and Business, Universiti Malaysia Kelantan. His research interest includes Development Economics, Entrepreneurship, and Environmental Economics. He received 18 grants, published five books and more than 140 articles, with around 70% of them were listed in WOS/Scopus/ERA. These articles have been cited by other scholars for more than 900 times with H Index 17. His impressive publications won three University Excellent Service Award (Anugerah Gemilang Universiti) in 2014, 2015 and 2017; Anugerah Penerbitan Makalah Berindeks in 2016, and 2019 Emerald Literati Award as Outstanding Reviewer.
Country
Bangladesh
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Publications
(Others)
Subject
- 1 Brand image
- 1 Capacity
- 1 Customer orientation
- 1 Entertainment
- 1 Innovation orientation
- 1 Network orientation
- 1 Social media marketing activities
- 1 Social Media Marketing Activities; Customer Equity; Partial Least Square-Structural Equation Modelling; Electronic Word of Mouth; Malaysia.
- 1 Supplier orientation
- 1 Trendiness
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Type
Results 1-3 of 3 (Search time: 0.001 seconds).
Issue Date | Title | Author(s) | |
---|---|---|---|
1 | Jan-2020 | Strategic Orientations and Absorptive Capacity on Economic and Environmental Sustainability: A Study among the Batik Small and Medium Enterprises in Malaysia | Nawi, N.C. ; Abdullah A. A. ; Daud, R.R.R. ; Nasir, N.A.M. |
2 | 2020 | Influence Of Social Media Marketing Activities On Customer Equities And Electronic Word Of Mouth | Che Nawi N.B. ; Abdullah Al Mamun ; Siti Nurul Shuhada Deraman ; Kamalrudin, Massila ; My Dieu, Huynh Thi ; Hayat, Naeem |
3 | Jan-2020 | Factors affecting brand image and commitment among the air travellers in Malaysia | Noorshella Che Nawi ; Abdullah Al Mamun ; Syed Ali Fazal ; Shah Iskandar Fahmie Ramlee ; Muhammad Ashlyzan Razik |