Please use this identifier to cite or link to this item:
http://hdl.handle.net/123456789/5961| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Jayani A/P Murugayah | en_US |
| dc.contributor.author | Ainul Syahirah Yahaya | en_US |
| dc.contributor.author | Nur Syazwanie Mohd Zulkafli | en_US |
| dc.contributor.author | Nurul Syhadah Mohd Shahrin | en_US |
| dc.contributor.author | Aifa Rozaini Mohd Radzol | en_US |
| dc.date.accessioned | 2024-01-29T08:40:16Z | - |
| dc.date.available | 2024-01-29T08:40:16Z | - |
| dc.date.issued | 2023 | - |
| dc.identifier.isbn | 978-629-489-007-7 | - |
| dc.identifier.uri | http://hdl.handle.net/123456789/5961 | - |
| dc.description | Others | en_US |
| dc.description.abstract | The study is about the Traditional and Complementary Medicine (TCM) services that can help the public to understand about TCM therapies which are safe and effective. This study propose three independent variables namely Certified Therapist, Experienced Therapist, and Skillful Therapist towards Customer Satisfaction in Traditional and Complementary Medicine (TCM) Services. This study was conducted in TCM facilities Malaysia. The total sample size in this study was 385 respondents who participated through WhatsApp, Telegram, and others. The results shows that all the three hypotheses were supported. The researchers have also proposed a few recommendations related to the study. | en_US |
| dc.publisher | Fakulti Hospitaliti, Pelancongan dan Kesejahteraan | en_US |
| dc.title | Customer Satisfaction with Traditional and Complementary Medicine (TCM) Services | en_US |
| dc.type | National | en_US |
| dc.relation.conference | Hotwec 7.0 Sustainably Nurturing Tourism, Hospitality and Wellness | en_US |
| dc.description.page | 1850-1859 | en_US |
| dc.relation.seminar | E-Proceeding Hotwec 7.0 Sustainably Nurturing Tourism, Hospitality and Wellness Industry For A Brighter Tomorrow | en_US |
| dc.description.type | Proceeding Papers | en_US |
| item.openairetype | National | - |
| item.grantfulltext | open | - |
| item.fulltext | With Fulltext | - |
| crisitem.author.dept | Faculty of Hospitality, Tourism and Wellness | - |
| Appears in Collections: | Faculty of Entrepreneurship and Business - Proceedings | |
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