Please use this identifier to cite or link to this item: http://hdl.handle.net/123456789/5919
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dc.contributor.authorNurul Izzati Syuhada Binti Abd Basiren_US
dc.contributor.authorNurul Nabila Binti Azmanen_US
dc.contributor.authorNurul Nabila Binti Jamaluddinen_US
dc.contributor.authorNurul Nadia Izzah Binti Shafieen_US
dc.contributor.authorZaimatul Awangen_US
dc.date.accessioned2024-01-29T02:00:36Z-
dc.date.available2024-01-29T02:00:36Z-
dc.date.issued2023-
dc.identifier.isbn978-629-489-007-7-
dc.identifier.urihttp://hdl.handle.net/123456789/5919-
dc.descriptionOthersen_US
dc.description.abstractKota Bharu,Kelantan offers a unique blend of culture, traditions, history, and natural beauty which serves as a major attraction for tourists; hence, the purpose of this research is to examine the relationship of tourism development in Kota Bharu, Kelantan with 3 aspects which is food image, destination image and islamic value. This research used a quantitative method and random sampling technique to collect data and involved the distribution of a total of 384 respondents among local tourists in Kelantan and people who visit Kelantan through an online survey which is a questionnaire. Data from the questionnaire were analysed using Statistical Package for Social Science ( SPSS ) to generate the quantitative result. Based on the finding, food image, destination image and islamic value are proven to be positively correlated to the factor influencing the tourism development in Kota Bharu, Kelantan. This research offers knowledge that might help the tourism development in Kelantan grow exponentially.en_US
dc.language.isoenen_US
dc.publisherFakulti Hospitaliti, Pelancongan dan Kesejahteraanen_US
dc.subjectfood imageen_US
dc.subjectislamic valueen_US
dc.subjectdestination imageen_US
dc.subjecttourism developmenten_US
dc.titleFactor Influencing the Development in Kota Bharu, Kelantanen_US
dc.typeNationalen_US
dc.relation.conferenceHotwec 7.0 Sustainably Nurturing Tourism, Hospitality and Wellnessen_US
dc.description.page1252-1268en_US
dc.relation.seminarE-Proceeding Hotwec 7.0 Sustainably Nurturing Tourism, Hospitality and Wellness Industry For A Brighter Tomorrowen_US
dc.description.typeProceeding Papersen_US
item.grantfulltextopen-
item.fulltextWith Fulltext-
item.languageiso639-1en-
item.openairetypeNational-
Appears in Collections:Faculty of Hospitality, Tourism and Wellness - Proceedings
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