Please use this identifier to cite or link to this item: http://hdl.handle.net/123456789/5428
DC FieldValueLanguage
dc.contributor.authorNor Maizana Mat Nawien_US
dc.contributor.authorNik Alif Amri Nik Hashimen_US
dc.contributor.authorMarlisa Abdul Rahimen_US
dc.contributor.authorNurzehan Abu Bakaren_US
dc.contributor.authorAbdullah Muhamed Yusoffen_US
dc.contributor.authorRoslizawati Che Azizen_US
dc.contributor.authorHarnidah Samengonen_US
dc.date.accessioned2024-01-03T08:50:00Z-
dc.date.available2024-01-03T08:50:00Z-
dc.date.issued2023-
dc.identifier.issn2265-6294-
dc.identifier.urihttp://hdl.handle.net/123456789/5428-
dc.descriptionOthersen_US
dc.description.abstractPurpose This Study Aimed To Examine The Factors That Influence Customers’ Travel Reviews And Guest Loyalty. The Selected Study Setting Were At Two Different States In Malaysia, I.E., Kuala Lumpur And Selangor. Methodology Self-Administered Questionnaires Were Chosen For This Study To Collect Data From Both International And Domestic Tourists In Kuala Lumpur And Selangor. About 500 Questionnaires Were Distributed To The Tourists Through The Application Of Convenience Sampling Technique. Main Findings The Results Showed That Among The Factors That Influence Customer Travel Reviews On Guest Loyalty Are Review Valance, Review Variance, Review Volume, And Review Recommendation. Surprisingly, The Review Volume Is The Strongest Variable That Influences Customer Travel Reviews Towards Guest Loyalty. Implication The Current Study Is Beneficial For Policymakers And Hotel Managers In Malaysia. They Have A Better Understanding To Anticipate Future Marketing Strategies And Have A Better Planning To Influence Hotels Guest Loyalty.en_US
dc.language.isoenen_US
dc.publisherAssociation Res Militaris.en_US
dc.relation.ispartofResMilitaris - revue europeenne d'études european journal of military studiesen_US
dc.subjectTravel Reviewsen_US
dc.subjectTouristen_US
dc.subjectLoyaltyen_US
dc.subjectMalaysiaen_US
dc.titleFactors Influencing Customers' Travel Reviews on Hotel Tourist Loyaltyen_US
dc.typeNationalen_US
dc.volume13 (1)en_US
dc.description.articleno1en_US
dc.description.typeArticleen_US
dc.contributor.correspondingauthormaizana.mn@umk.edu.myen_US
item.languageiso639-1en-
item.openairetypeNational-
item.grantfulltextopen-
item.fulltextWith Fulltext-
crisitem.author.deptUNIVERSITI MALAYSIA KELANTAN-
crisitem.author.deptUNIVERSITI MALAYSIA KELANTAN-
crisitem.author.deptUniversiti Malaysia Kelantan-
crisitem.author.deptUniversiti Malaysia Kelantan-
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