Awareness of Green Supply Chain Management Among Food and Beverage Seller in Kelantan

Abstract

The goal of the study was to evaluate green supply chain management practices and the awareness among food and beverage retailers in Kelantan. In this research, researchers looked into the connections between green manufacturing, green purchasing, green packaging and the awareness of green supply chain management among food and beverage retailers in Kelantan. This study also has chosen manufacturer, wholesaler, or other distributor as respondents to complement this study. In collecting respondent data, an online questionnaire form has been used because it is easy to connect, obtain and analyze data from all over Kelantan. Non-probability sampling has been applied in this study because the populations are unknown. In order to accomplish the objective of this study, a quantitative method will be used. Reliability, descriptive, correlation and multiple linear regression analysis have been used in this study. The result of the analysis confirmed that only two independent variables have a relationship with the dependent variable. It showed a positive and significant correlation exists between green manufacturing and green packaging with the awareness among food and beverage retailers in Kelantan. Besides, this study has identified some limitations of this research. As a result, recommendations have been made for additional investigation. Future researchers can therefore identify the strategies to enhance this problem for future study.