Factors Affecting Youth Traveler Satisfaction Towards Tourist Attractions in Langkawi Island

Abstract

Tourist attractions are defined as anything that can attract visitors to visit a tourist destination. A tourist destination is a location with a set of characteristics that contribute to the desires and aspirations of visitors, influencing their pleasure and satisfaction. It comes as a surprise to the tourism industry, which has been dealing with declining in visitors. As a result, the government must restore and rebuild the tourist industry to achieve success. The goal of this research is to investigate the relationship between accommodation, cultural and historical environment, social security, and youth traveller satisfaction and tourist attractions in Langkawi Island. 369 respondents participated in this study which had been conducted via an online survey. There has been little research on the general satisfaction of Langkawi Island visitors based on critical factors for young travellers and little information about island visitors' satisfaction. Finally, to broaden the target demographic of the University Malaysia Kelantan to include another Malaysian university