Please use this identifier to cite or link to this item:
http://hdl.handle.net/123456789/3863
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Faizal Azrin Abdullah | en_US |
dc.contributor.author | Tuan Ahmad Tuan Ismail | en_US |
dc.contributor.author | Abdullah Muhamed Yusoff | en_US |
dc.date.accessioned | 2023-01-01T07:35:31Z | - |
dc.date.available | 2023-01-01T07:35:31Z | - |
dc.date.issued | 2022 | - |
dc.identifier.issn | 1985-8914 | - |
dc.identifier.uri | http://hdl.handle.net/123456789/3863 | - |
dc.description | Mycite | en_US |
dc.description.abstract | Optimistic service experience, with its final effect on revisiting and repurchasing by customers, it appears to have gained little attention. This study starts by first outlining the concept of service experience and proceeds to differentiate between hotel amenities and customer satisfaction. The survey included 300 people who stayed at Malaysian three-star hotel. In a structured questionnaire, a five-point Likert scale was used. The unidirectional correlations between hotel room amenities, customer satisfaction, and customer experience were investigated using SPSS, as well as predictions about model construct relationships were tested. A mediational model is proposed that connects hotel room amenities to customer satisfaction through the customer experience. Customer experience does mediate the effect of hotel room amenities on customer satisfaction, according to the findings. The study's implications are examined, as well as the study's recommendations and possible research fields. | en_US |
dc.publisher | UiTM Press | en_US |
dc.relation.ispartof | Journal of Tourism, Hospitality & Culinary Arts (JTHCA) | en_US |
dc.subject | Customer experience | en_US |
dc.subject | hotel amenities | en_US |
dc.subject | customer satisfaction | en_US |
dc.title | Hotel Amenities, Customer Satisfaction and Customer Experience: A Test of Mediation | en_US |
dc.type | National | en_US |
dc.description.page | 262-270 | en_US |
dc.volume | 14(1) | en_US |
dc.description.type | Article | en_US |
item.fulltext | With Fulltext | - |
item.grantfulltext | open | - |
item.openairetype | National | - |
crisitem.author.dept | Universiti Malaysia Kelantan | - |
Appears in Collections: | Journal Indexed MyCite - FHPK |
Files in This Item:
File | Description | Size | Format | |
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Hotel Ammenities, Customer.pdf | 661.11 kB | Adobe PDF | View/Open |
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