Please use this identifier to cite or link to this item: http://hdl.handle.net/123456789/1890
Title: The Impact of COVID-19: A Need for SMEs to Understand Business Model Innovation
Authors: Husin S.S. 
Rahman, AAA 
Mukhtar, D. 
Ramlee, S.I.F. 
Keywords: Business model innovation;COVID-19;SMEs
Issue Date: 2021
Publisher: Springer Science and Business Media Deutschland GmbH
Conference: Lecture Notes in Networks and Systems 
Abstract: 
This paper reveals the meanings of business model innovation process that helps entrepreneurs with the new paradigm so a new business model that can cope with changing environment can be created. Therefore, the findings on SMEs that relates to business model is revealed as a guideline. It is essential for SMEs to understand the business model innovation to generate more money. This study employs qualitative research method from three cases of a tuition centre and data collected were transcribed and coded to develop themes of the study. Findings reveal that SMEs with positive attitude and strategic actions culture helps to generate income. The themes that emerge are ‘The interaction strategy’, ‘The golden opportunities’, and ‘The killer teacher’. Future research should focus on the interactionism of SMEs within other industries with difference geography and strategy. This study expects to contribute to the business growth for the short and long term.
Description: 
Scopus
URI: http://hdl.handle.net/123456789/1890
ISBN: 978-303069220-9
ISSN: 23673370
DOI: 10.1007/978-3-030-69221-6_14
Appears in Collections:Faculty of Entrepreneurship and Business - Proceedings

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