The Role Of Motivation For The Engagement In Outdoor Recreation: Empirical Evidences From Higher Education Students

Abstract

A concept that has been researched in an in-depth manner in the tourism field is motivation. Motivation is concerned with the pull and push constructs and their relevant effect on student behaviour. This study’s purpose is to investigate motivation and its role in terms of students engaging in outdoor recreation activities. A quantitative research approach was used in this research. Survey questionnaires were utilised to investigate motivation and its role in higher education students’ engagement in outdoor recreation activities. The research reveals that there exists a pull factor of a certain level in students who are engaged in outdoor recreation activities. These activities also have a certain level of push factor for students who are engaged in them. In addition, a strong and positive correlation was shown to exist between the pull factor and the push factor for student engagement in outdoor recreation activities. A conclusion from this study is that when the pull factor and push factor are higher, students are better engaged in outdoor recreation activities. Nevertheless, certain elements were also found to exist. These elements are not related to the reasons that motivated the journey (general factors), but they still have an effect on general satisfaction.