Factors Influencing Participation in Green Practices among Hotel Guests in Kelantan

Abstract

This paper reports on the initial finding on factors influencing guest participation in green practices. There a lot of reasons that make hotel industry to practise green in their scope of work and the primary of reason is giving bad effect that harms the natural environment. The objective of this study is to examine the relationship between environmental knowledge, environmental concern and personal attributes on green practices among hotel guests in Kelantan. This study uses a quantitative approach. For sampling methods, the researchers used Pearson correlation to distribute the questionnaires to the respondents. Questionnaires were used to collect data. A total of 384 respondents from several hotels in Kelantan were reviewed during the conduct of research. In addition, it was found that customers take care of the environment and are willing to accept a hotel room which offer green practice.