The Factors Influencing Small Medium Enterprise (SMEs) Success in Kelantan

Abstract

In Malaysia, Small and Medium-Sized Enterprise (SMEs) are the great contributor to national income. This is due to the fact that certain agencies were appointed by the Malaysia Government in order to improve SMEs industry in the current marketplace. Indeed, individuals in Kelantan are starting to develop their businesses in order to join SMEs industry. Therefore, this study aims to identify the relationship of factors influencing SMEs success in Kelantan. Three independent variables have been selected for this research which are: entrepreneur characteristics, management and know-how and product quality. This study was carried out using quantitative research and 380 SME Kelantan entrepreneurs were randomly selected for data collection. All responses were analysed by SPSS software. The data results indicate that three independent variables in this study are related to SME success in Kelantan