Full Name
Yang Q.
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Publications
(Others)
Results 1-2 of 2 (Search time: 0.0 seconds).
Issue Date | Title | Author(s) | |
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1 | 2022 | Sustainable customer retention through social media marketing activities using hybrid SEM-neural network approach | Yang Q. ; Hayat, N. ; Mamun A.A. ; Makhbul Z.K.M. ; Zainol, N.R. |
2 | 2022 | Celebrity Endorsement, Brand Equity, and Green Cosmetics Purchase Intention Among Chinese Youth | Lili Z. ; Al Mamun A. ; Hayat, N. ; Salamah A.A. ; Yang Q. ; Ali M.H. |